Joe Gallo is a results-driven brand builder and the founder of CatchBuzz, a media and lifestyle agency operating at the intersection of music, branding, and culture. With over a decade of experience across partnerships, public relations, marketing, and artist management, Joe has helped emerging artists, major festival acts, startups, and established lifestyle brands amplify their stories. Through CatchBuzz, he has secured more than 1,000 media placements in top outlets including The New York Times, Forbes, Billboard, and The Wall Street Journal.

In this episode, Joe Gallo breaks down how indie artists can leverage brand partnerships to unlock new revenue, visibility, and long-term growth—without needing a massive following.

Key Takeaways

• How indie artists can land brand partnerships by clearly defining their value and audience

• Why warm introductions, clear asks, and deliverable menus win deals with brands

• How to build long-term brand relationships that go beyond one-off sponsorships